How To Focus The Lens of Attention To Nurture Creative Expertise

Choosing between a deep and narrow creative focus or a broad and shallow one can lead to obscurity or creative success. Let’s examine the…

Photo by David Sinclair on Unsplash

Choosing between a deep and narrow creative focus or a broad and shallow one can lead to obscurity or creative success. Let’s examine the difference.

I got a call from David about a year ago. He’s a writer, and he wanted me to help him build his email list and develop an email marketing strategy. Now, although the last …