Nov 8, 2017 • 17M

TDL014 Wed BizTips; Your Brand

 
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Larry G. Maguire
The Sunday Letters Podcast is the weekly audio newsletter from organisational psychologist Larry Maguire on the meaning & purpose of daily work and our paradoxical relationship with it. We explore how we may break free from tiresome means-to-an-end labour and take command of their own working lives. Topics include solo working, careers, entrepreneurship, small business economics, society and culture. Content follows the written newsletter, which goes out to subscribers every Sunday.
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Today Is BizTips on The Daily Larb and I'm talking specifically about creating and maintaining brand consistency. You are building a brand whether you are aware of it or not and everything you do, and everything your staff do contributes to that Brand Identity. Your business brand is an extension of you, therefore, you must first get in a good place emotionally before beginning to build. You can't get to a good place from a bad journey. It's just not going to happen. Get into a positive frame of mind then hire people, then sell your stuff, then carry out your work. 💼 • Wednesday #BizTips - Brand Identity • More #BizTips - Brand Consistency • #BizTips Oh, Before I Go... --- Send in a voice message: https://anchor.fm/sunday-letters/message

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