The Sunday Letters Journal
Sunday Letters
TDL011 Monday Marketing 06/17
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TDL011 Monday Marketing 06/17

Every Monday grab Monday Marketing on The Daily Larb. I'll be covering email marketing for the next few weeks. The other day I got an email from a guy I didn’t recognise. I opened the email and immediately I thought; “I don’t know this guy, why is he emailing me?" Upon a brief scan I saw that the content was completely irrelevant to me. I scrolled to the bottom of the email to see if the mail was sent from Mailchimp or Aweber or some other email marketing software. And there it was - Mailchimp. I knew I hadn’t voluntarily joined his list. But there was something familiar about the guy’s name although I couldn’t immediately tell what it was. So I read the email and low and behold there’s a reference to our connection on LinkedIn. I shook my head. Meh… I could have got annoyed but I didn’t, I just felt sorry for the guy because either he was completely ignorant of proper email etiquette or didn’t give a shit. Either way he was going in th --- Send in a voice message: https://anchor.fm/sunday-letters/message

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The Sunday Letters Journal
Sunday Letters
The Sunday Letters Podcast is the weekly audio newsletter on the meaning & purpose of daily work from work and business psychologist Larry Maguire and philosopher Dmitri Belikov. We explore how human beings may break free from tiresome means-to-an-end labour and take command of their own working lives. Topics include daily work, jobs and careers, self-employment, socialism, capitalism, economics, slavery, colonialism, and society & culture. Content follows the written newsletter, which goes out to subscribers every Sunday.